Search Console Optimizations - Phase 2

In the Search Console Phase 1 optimizations we are looking at:

• Webpage experience

  • Site speed improvements on mobile and desktop
  • Mobile usability

• Backlink review to ensure there are no spam/toxic 3rd party links

• Top linked pages review to ensure no incorrect pages are being linked to

• Top linking sites review to check that no spam/toxic domains are linking to the site

• Top linked anchor text to ensure links are not spammy and are representative of the brand

Based on findings, we develop immediate and future optimization tactics to improve the website.